Abstract

ABSTRACT Through a survey of Chinese journalists, this study tests a moderated mediation model of journalists’ organizational commitment ensuing journalism industry recession. Sustained by social exchange theory and expectancy theory, this study found that perceived social impact is positively related to perceived task significance, job satisfaction, and organizational commitment. The positive relationship between perceived social impact and organizational commitment is mediated by perceived task significance and job satisfaction. More importantly, taking journalism as a social-value-loaded profession, the study reveals that altruism negatively moderated the relationship between perceived social impact and organizational commitment, whereas positively moderated the relationship between job satisfaction and organizational commitment.

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