Abstract

The continuing trend of industrial globalisation and the apparent attractiveness of foreign markets have prompted an increasing number of Taiwanese enterprises to accelerate their transition toward a fully international operation by establishing foreign subsidiaries. In analysing 53 foreign subsidiaries of Taiwanese enterprises, this study explores the effects of a subsidiary's integration and local responsiveness on its performance. The current analysis reveals that a subsidiary's integration with its parent company and its local responsiveness both have a positive influence on its performance. Furthermore, the industry's global integration has a positive moderating effect on the relationship between a subsidiary's integration and its performance. Meanwhile, the wholly owned subsidiary entry mode has a negative moderating effect on the relationship between a subsidiary's local responsiveness and its performance.

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