Abstract
Route choice behaviour in response to travel information receives increasing attention within travel behaviour research. This study contributes to the literature by generating insights into the effect of travel information on day-to-day route choice behaviour based on largely explorative analyses using route choice data obtained from a real-world experiment. As such, our study complements confirmatory stated preference and laboratory experiments. We find that the provision of travel information leads to a decline in switching propensity and a higher probability that the shortest route is chosen. Furthermore, we identified six behavioural profiles, varying from switch-averse to switch-prone. Travel time information seems to influence travellers’ propensity to shift from one profile to another across different OD-pairs. Our results contribute to understanding of the effect of travel information on route choice behaviour, and as such help inform the design of effective information-based demand management measures.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.