Abstract
Summary The influence of touching different locations of the body on helping behavior was examined. One hundred females and 100 males walking in shopping males were interviewed by either a female or male confederate (C). At the end of the interview, the C touched the S on either the shoulder, the upper arm, the lower arm, the hand, or did not touch the S, and immediately after dropped several survey forms. The greatest helping behavior was received when the female C touched male and female Ss on the upper arm, with almost all males helping when touched on this area. However, the male C received about the same level of help regardless of where he touched the Ss, or if he did not touch them. The female C received greater help than the male C, and more help from male Ss than female Ss.
Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
