Abstract

The Effect of Tiktok Social Media Influencer, Brand Image, and Lifestyle on Purchase Intention of Local Skincare Products

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Similar Papers

Paper Title
Journal
Date
Author
The Influence of e-WOM and Social Media Marketing on Purchase Intention Local Skincare Products in Batam City Mediated by Brand Image
Golan Hasan ... Erik a
International Journal of Science and Management Studies (IJSMS) | VOL. -
Golan Hasan, et. al.Golan Hasan ... Erik a
30 Dec 2023
The Effect of Green Marketing and Consumers’ Attitudes on Brand Image and Consumers’ Purchase Intention of Green Products in Denpasar
...
-
, et. al. ...
30 Mar 2019
The Influence of Social Media Marketing and Influencer Endorsement Through Brand Image and Trust, and Their Impact on the Purchase Intention of the MS Glow Brand Through the Tiktok Application
Nurvita Trianasari ... Nadya Fitriani
International Journal of Professional Business Review | VOL. 8
Nurvita Trianasari, et. al.Nurvita Trianasari ... Nadya Fitriani
16 Oct 2023
Pengaruh Product Knowledge, Product Quality, dan Brand Image terhadap Purchase Intention Produk Kosmetik Maybelline di Surabaya
Sonja Andarini ... Brilian Valentia Stevani
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah | VOL. 5
Sonja Andarini, et. al.Sonja Andarini ... Brilian Valentia Stevani
02 Jun 2023
View more papers

More From: Indonesian Journal of Business and Entrepreneurship

Paper Title
Journal
Date
Author
The Moderating Role of Generation Differences Determinant Factors of Sustainable Apparel Behavior Intention
Adinda Diandri Putri ... Alversia Yeshika
Indonesian Journal of Business and Entrepreneurship | VOL. -
Adinda Diandri Putri, et. al.Adinda Diandri Putri ... Alversia Yeshika
15 Jan 2024
Investigating Social Media Influencers’ Credibility and Religiosity, and The Moderating Role of Hedonic Value on Purchase Intention of Modest Fashion Brands
Farahdiba Arianti ... Triana Rahajeng Hadiprawoto
Indonesian Journal of Business and Entrepreneurship | VOL. -
Farahdiba Arianti, et. al.Farahdiba Arianti ... Triana Rahajeng Hadiprawoto
15 Jan 2024
The Determinants of Behavioral Intention and Use Behavior of QRIS as Digital Payment Method Using Extended UTAUT Model
Eko Ruddy Cahyadi ... Elvina Dian Paramita
Indonesian Journal of Business and Entrepreneurship | VOL. -
Eko Ruddy Cahyadi, et. al.Eko Ruddy Cahyadi ... Elvina Dian Paramita
15 Jan 2024
Effect of Omnichannel Implementation on Service Quality, Customer Satisfaction, and Perceived Value in Indonesian Restaurant
Nurdin Sobari ... Yudhistira Qasthari Putra
Indonesian Journal of Business and Entrepreneurship | VOL. -
Nurdin Sobari, et. al.Nurdin Sobari ... Yudhistira Qasthari Putra
15 Jan 2024
View more papers