Abstract
The manufacturing industry is one of the sectors that is very significant in boosting economic growth in Indonesia. PT Liga Technic imports industrial burners, spare parts and service. PT Liga Technic has carried out business operations since 1987. This research was carried out to support the internal development process of PT Liga Technic. The study was conducted on customers of PT Liga Technic to determine the effect of service quality on customer satisfaction, customer satisfaction on re-patronage intention, and service quality on re-patronage intention. The minimum sample size was 30 and 32 respondents were included (Roscoe in Sugiyono 2012:91). The criteria for the sample were customers who had bought products from PT Liga Technic at least two times within two years. Based on the analysis results with the Partial Least Square (PLS) method, service quality had a significant effect on customer satisfaction, customer satisfaction had a significant effect on customer re-patronage intention, and service quality had a significant effect on re-patronage intention of customers at PT Liga Technic.
 Keywords: customer service quality, customer satisfaction, re-patronage intentions
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.