The effect of business intelligence, organizational learning and innovation on the financial performance of innovative companies located in Science Park

Abstract

The key to business success for many companies is the correct use of data to make better, faster and flawless decisions. Companies need to use robust and efficient tools such as business intelligence (BI) as positive catalysts to achieve this goal, which can assist them in mechanizing the tasks of analysis, decision making, strategy formulation and forecasting. In other words, the purpose of using BI in these institutions is to collect, process, and analyze large volumes of data and convert them into effective business value in decision making through the creation of analytical intelligent reporting platforms. Therefore, this study aims to answer the question whether operationalization of BI, Organizational Learning (OL) and Innovation and utilization of their applications can provide financial performance enhancement for these companies. As mentioned above, the statistical population of this research is innovation companies Located in Science Park with 400 staff and according to Morgan table, 196 employees of these companies were picked as statistical case. Info accumulation tool is the questionnaire whose validity and reliability have been measured. Research findings demonstrate that BI and innovation have a critical influence on the companies conduct. But there was no meaningful relationship between OL and financial performance of these companies.