The Directive Speech Act of Public Officials in Handling of Covid-19

Abstract

This study aims to describe the directive speech act of public officials in handling COVID-19 by involving the context that occurs in the community. The study used a qualitative research design. Data collection uses documentation and recording methods. The data analysis technique uses the interactive analysis model of Miles Huberman. The results showed that from a total of 56 directive utterances, it was found that the use of "ask" directive utterances amounted to 2 utterances or 4%; directive speech "invite" 12 utterances or 21%, directive speech "force" 3 utterances or 5%, directive speech "suggest" 10 utterances or 18%, directive utterance "insist" 2 utterances or 4%, directive speech "order" 5 utterances or 9%, directive utterances "demand" 10 utterances or 18%, directive utterances "Plead" 3 utterances or 5%, and directive utterances "give a cues" 9 utterances or 16%. Public officials handling COVID-19 have a tendency to use directive speech acts of inviting. The lingual markers used are in the form of asking words, let's, please, suggest, must, do not, plead, in order to, because.