Abstract

Consumers pay attention to personalized needs in tourism, and traditional travel methods have been unable to meet the needs of social development. As an innovative model, smart tourism embodies a new tourism development concept and management mechanism. This article aims to analyze the problems existing in the development of smart tourism in the A place to promote the healthy and sustainable development of the tourism industry in the A place. This paper investigates the development of smart tourism in A place and analyzes the satisfaction of tourists. The overall satisfaction of tourists is high, but the satisfaction of transportation and mobile terminals is low. The score ratio is 83.18% and 84.78%. Through interviews, it is found that customers think that waiting in the queue is too long, and the real-time parking situation cannot be intelligent and convenient. On the mobile terminal, customers think that downloading APP is too troublesome. According to the shortcomings and problems in the development of smart tourism, corresponding improvement strategies are proposed to enhance the tourist experience of tourists and promote the balance and sustainable development of smart tourism.

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