Abstract

Short plays have rapidly risen in popularity due to their novel format and flexible business models, yet they face challenges such as content homogeneity, vulgar material, and profitability issues. This paper analyzes the current development, challenges, and solutions for short plays in China. It proposes measures including content innovation, copyright protection, technology enhancement, policy support, and business model innovation to promote sustainable development in the short play industry. In the future, with the widespread adoption of mobile internet and technological advancements, short plays are expected to expand their market share, improve production quality, and enhance viewing experiences, becoming a vital component of the entertainment industry.

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.