Abstract

Hochschild's study revealed that employees in customer service roles often engage in Emotional Labour (EL) which eventually leads to burnout. EL refers to the involved in managing own emotions to display those required by the role. Despite the emphasis placed upon effort instruments development was focused on the EL strategies (i.e. changing your own feelings to achieve the required display) and (i.e. changing only the outward display). Assessing the impact of EL with this approach is limited, as mixed evidence was found for deep and surface acting. The common assumption is that although both strategies involve surface acting is the actual predictor of burnout. Findings from qualitative studies where participants reported no and no stress associated to EL challenge this assumption, and support the assessment of effort independently from the EL strategies. Martinez et al. developed an indirect measure of by interference with other tasks based on the Ego Depletion Theory. The scale had low reliability (.45) and did not take into account the role of direct effort. Based on Lazarus stress theory we argue that in addition to indirect effort, individual's experience of stress is largely determined by how threatening (effortful) they perceive the emotional requirements of the role.

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