The Design and Development of Digital Contents on Social Media Network with Mega Influencers for Crowdfunding to Support Students with Financial Hardship

Abstract

Pornpapatsorn Princhankol , Associate Professor and M.Ind.Ed. Program Secretariat in Department of Educational Communications and Technology, Faculty of Industrial Education and Technology, King Mongkut's University of Technology Thonburi, Bangkok ,Thailand. She graduated her PhD. from Chulalongkorn University , Bangkok ,Thailand , program in Higher Education and come to be a lecturer in Department of Educational Communications and Technology from year 2004 till now. She has experience in mass communication field in radio broadcasting programs of Chula Radio and the Department . Also she has experience in active learning ; co-operative learning and University quality assurance for over 10 years. Kuntida Thamwipat , Associate Professor in Department of Educational Communications and Technology, Associate Dean in Students Development and Organization Communication in Faculty of Industrial Education Technology, King Mongkut's University of Technology Thonburi, Bangkok Thailand . She graduated her PhD. from Chulalongkorn University , Bangkok Thailand , program in Communication Arts and came to be a lecturer in Department of Educational Communications and Technology from year 2000 till now. She has experience in mass communication field such as radio and television broadcasting program and experience in active learning ; service learning. Also she has experience in University public relations for over 15 years. Keywords: Digital Contents, Social Media Network, Mega influencers, Crowdfunding