Abstract
The article considers the destiny of one of the most familiar and replicated images of world art in contemporary culture. It is proved that in the best accomplishments of today's culture this image becomes not symbolic, but constructive: it produces new forms of understanding of femininity, fragility and courage. At the same time, new media, such as auteur cinema and installation, play not only with Vermeer's world, but also with the world of contemporary perception of art: infrequency, tourist optics and the inertia of the school approach. This double play allows to emphasize the autonomy of women in the contemporary world and to expose the main aspect of Vermeer's stories, which is usually difficult to explicate when considering separate paintings: the conjunction of performability and the spirit of early capitalism. Thus, we can talk about rhizomatic double play of images as the main way to reconstruct the social contexts of Vermeer's work in contemporary art.
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