Abstract

This study aimed at identifying he degree of using entrepreneurship strategies in higher education institutions in Israel from the viewpoint of their employees, and to achieve the study objective; the researcher used a questionnaire consisted of (15) items divided into three fields, and it applied to a random sample consisted of (102) employees, during the first academic semester 2020/2021. The study findings showed that the reality of using the strategy of excellence in higher education institutions in Israel from the point of view of its employees came to a high degree, while the reality of using the risk strategy in higher education institutions in Israel from the point of view of its employees came to a medium degree, and the reality of using the innovation strategy in higher education institutions in Israel from the point of view of its employees came to a high degree. Keywords: entrepreneurship strategies , higher education institutions, employees DOI: 10.7176/EJBM/13-3-10 Publication date: January 31 st 2021

Highlights

  • All higher education institutions aspiring to progress and prosperity seek to develop their educational systems and achieve a competitive advantage that contributes to improving the educational learning process outcomes

  • By providing all the human and material resources necessary to improve the product, improve the efficiency of operations, and in the midst of globalization and its multiple effects, the interest of universities has increased in applying entrepreneurship strategies, to control operations and improve outputs, this requires studying the reality of using entrepreneurship strategies in higher education institutions

  • 1.4 Terminology The study adopting identifying the following terms: Entrepreneurship strategies: are defined as: “The set of procedures that a person or group of people undertakes in order to create a new entrepreneurial project with the aim of providing something distinctive that fulfills the desires of customers, and is added to the product, service, method or procedures (Al-Mahasna, 2013, p 151)." The researcher defines entrepreneurial strategies in this study procedurally with the methods and procedures practiced by the h higher education institutions in Israel within three basic dimensions:, and this study will be measured by the tool prepared to measure it

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Summary

Terminology The study adopting identifying the following terms

Entrepreneurship strategies: are defined as: “The set of procedures that a person or group of people undertakes in order to create a new entrepreneurial project with the aim of providing something distinctive that fulfills the desires of customers, and is added to the product, service, method or procedures (Al-Mahasna, 2013, p 151)." The researcher defines entrepreneurial strategies in this study procedurally with the methods and procedures practiced by the h higher education institutions in Israel within three basic dimensions: (risk, excellence, and creativity), and this study will be measured by the tool prepared to measure it. The researcher selected a sample of (27) managers and administrative employees from the employees of the higher categories of television companies, and the findings of the study showed a statistically significant relationship between the applying of each dimension of entrepreneurship, which is (responding to the surrounding environment, catching opportunities, strategic flexibility, and Organizational learning) and between the level of achieving competitive advantage. The study identified the main differences in the respondents’ views To achieve these goals, the analytical descriptive approach was applied using a questionnaire consisting of entrepreneurial strategies variable to measure the above three dimensions and investigate the perspectives of faculty deans, deputies, and deanship deans and deputies as well as heads and deputy heads of departments at (KSU). Statistical treatment To answer the questions of the study the appropriate statistical methods were used as follow: - To answer the first, second and third question, the averages and standard deviations were used

Study results and discussion Findings of the study and its discussion
Findings
11 The university administration adopts administrative creativity to achieve a
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