The Dark Threads That Weave the Web of Shame: A Network Science-Inspired Analysis of Body Shaming on Reddit

Abstract

Deep within online forums, we often stumble across body shaming. Words like “fat” and “ugly” are tossed around, hurting those they target. But can we peel back the layers of these online communities? In this study, social network analysis is used to shine a light on body shaming on Reddit, a well-known online platform. This paper presents a comprehensive social network analysis of body shaming on Reddit, one of the largest online platforms. The research delves into the intricacies of body shaming by identifying key actors, communities, and patterns of behavior and communication related to body shaming. The results show how behavior and communication differ across Reddit’s various subgroups, and how user activity and the length of comments can vary. Through the application of topic modeling, the main subjects discussed in each subgroup were identified. This enables an understanding of what drives discussions about body shaming. The findings provide valuable insights into the spread and normalization of harmful behaviors and attitudes related to body shaming, which can inform the development of targeted interventions aimed at reducing this harmful behavior and promoting more positive and inclusive attitudes towards body image and weight.