Abstract
How can entrepreneurship teachers unleash the creativity of each one of their students so that their students actually think and act entrepreneurially? This article emphasises that entrepreneurship teachers must implement three requirements for a creative classroom: develop an experimental attitude, practice improvisational behaviour and implement an unconventional structure. An experimental attitude requires a willingness to be wrong; improvisational behaviour demands a ‘Yes, And’ philosophy; an unconventional structure focuses on a different course design. This article presents specific insights, practical exercises, and concrete approaches for entrepreneurship teachers to conduct a more creative classroom (this article is excerpted from a forthcoming book: Ray Smilor (2022, Fire in the classroom: Creativity, entrepreneurship and the craft of teaching, Rowman & Littlefield).
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