Abstract

This article focuses on the role of national identity in the behaviour and performance of the Scottish Conservative Party – the main voice of opposition to devolution in the 1990s. In particular, it will address the apparent flat-lining of its popular vote, arguing that this is a direct consequence of the party doggedly adhering to a more traditional form of ‘unionist nationalism’. This can be contrasted with Wales, where the party has adapted well to devolution, and enjoyed a steady improvement in its electoral performances.

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