Abstract

A conflict situation arises because of the difference in individuals’ motivations; due to limited resources; the obsolescence of a organizational structure; a blurred separation of rights and duties; a low level of professional training of subordinates; the uncertainty of prospects; Unfavorable working conditions, etc. In order to create a healthy climate, it is necessary to prevent and resolve conflicts, not to allow industrial conflict to turn into personal conflicts, which are much more difficult to resolve. We consider the conflict not only as a cause of destruction, but also in positive terms. In particular, conflicts in the field of tourism and service helps managers to identify negative, hindering factors of activity, studiy gives recommendations on how a company should improve tourism activities, communicate with travelers, increase the quality of offered services, etc. In general, conflict can be both functional and dysfunctional. The outcome of conflicts depends on how professionally the leader will direct them in the desired direction. Keywords: conflict prevention, Active Participation Strategies, conflict forecasts, assessment of conflict functional directions, Adjusting and Managing Client Expectations in the field of tourism and service.

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