Abstract

There is still lack of a clear conceptual framework to examine a successful digital entrepreneurship within the developing and emerging contexts despite calls by previous scholars. Also, recent studies shown that majority of the digital enterprises studies available today are mostly from the Western world. Thus, there are only few studies on digital enterprises studies emanating from the developing and emerging countries in the Middle-East and Africa continents. Based on the evidence from the literature, this paper provides an overview of digital entrepreneurship, identifies key variables that determine a successful digital entrepreneurship and then provides a conceptual model to guide the understanding of a successful digital entrepreneurship development within the context of developing and emerging economies. The paper offered some implications for digital entrepreneurs, policy makers and some other people in the business of digital entrepreneurship in Saudi Arabia.

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