THE COMMUNITY-BASED TOURISM AT THE TOURIST VILLAGE IN THE LOCAL PEOPLE’S PERSPECTIVE

Abstract

This study aims to analyze the implementation of community-based tourism (CBT) at the tourist village in the local people’s perspective. The data were collected through observation, interview and library research. The key informant was local community who understands implementation of CBT at tourist village, with total 200 respondents. The result shows that the CBT has been well implemented at tourist village. The community perceives that, among the 20 statements mentioned in questionnaire, 2 items show that the local people’s perception is very good and 18 is good, meaning that CBT have economically, socially, culturally, environmentally, and politically contributed to them. The test result of the CFA shows that 5 factors have significantly contributed to the implementation of the CBT at tourist village. The result of each variable shows that 19 variables have contributed significantly, only one has not significantly contributed.