The “CNN Effect” and Its Influence on US Foreign Policy Decision-Making

Abstract

The “CNN effect” is a term that has been used to describe the influence of 24-hour news coverage on foreign policy decision-making, particularly in the context of the United States. The term was coined in the early 1990s following the Gulf War, during which CNN's live coverage of the conflict was widely credited with shaping public opinion and influencing US foreign policy decisions. Since then, the concept of the “CNN effect” has been the subject of much debate and analysis in the field of media and foreign policy. The aim of this paper is to examine the impact of the 'CNN effect' on US foreign policy, with a specific focus on its role in shaping public opinion and influencing policy outcomes. Through a case study of US foreign policy initiatives in Somalia, this study analyzes the relationship between media coverage and policy decisions. The methodology used in this study involves conducting an in-depth analysis of media coverage and policy decisions in the selected cases. A combination of primary and secondary sources, including news reports, government documents, and academic literature, was used to develop a comprehensive understanding of the “CNN effect” on US foreign policy decision-making. The findings of this study suggest that the “CNN effect” is a real phenomenon that has had a significant influence on US foreign policy decision-making. Media coverage can create pressure on policymakers to take action by generating a sense of urgency and demand for response among the public and other stakeholders. In addition, media coverage can shape the international community's response to a crisis or conflict, which can further influence policymakers. However, the impact of media coverage on foreign policy decisions is complex and multifaceted, as decision-makers must balance the information presented in the media with other factors, such as strategic interests and long-term goals. This paper contributes to the understanding of the relationship between media coverage and foreign policy decision-making, highlighting the importance of considering the influence of media in policy outcomes. Understanding the “CNN effect” can inform the strategies of policymakers, journalists, and the general public in shaping the discourse and decisions of US foreign policy.
  
 Received: 05 May 2022 / Accepted: 18 May 2023 / Published: 20 May 2023