Abstract
The size structure of the executive recruitment consultancy industry is similar to that found in other business service industries in that the industry is predominantly comprised of small firms. This paper considers the reasons for small firm size in the industry and looks at the implications this has for expansion into Europe. The size structure of the industry is mainly due to the nature of the outcome, the service provision process and the barriers to growth which are a result of the particular client‐consultant relationship. Increased globalization of markets has led to an increase in the amount of international work carried out by executive recruitment consultancies. The larger international consultancies with branches in most European countries are in a strong position to take advantage of this. For the small consultancies wishing to offer international services, the main method adopted is to enter or establish an international network. © 1997 John Wiley & Sons, Ltd. and European Research Press Ltd.
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