Abstract

Human Resource is the most valuable asset of an organization. As a result of globalization, companies across the world are forced to restructure their business in order to meet the constant change in demand. Due to Globalization, workforces are becoming increasingly multicultural. There is a need to understand the diversity and importance of the need for multicultural workforces to ensure better Human Resource Management. Culture is a learned and shared system of knowledge, beliefs, values, attitudes, and norms. As such, culture includes an enormous amount of behavior. Diversity is increasing in day to day life of individuals and organizations due to globalization. The cultural differences may exist within the same country or from different countries. Being able to work well with people from other cultures, both inside and outside one's own country is important for personal and organizational success. Managing multi-cultural initiatives help an Organization keep a competitive HR advantage through improved corporate culture; it enables the organization to move into emerging markets. This study mainly focuses on the various challenges involved in managing cross cultural issues in Human Resource Management and measures to overcome the challenges.

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