Abstract

For most people broadcasting is a synonym for receiving and enjoying many different types of radio and television programmes. Over more than a century it has been the primary source of audio-visual content. Even though not visible for the public, the broadcasting industry encompasses a great variety of different branches which contribute to the production and distribution of radio and TV programmes. The broadcasting value chain begins with those who produce content, i.e. in the first place radio and TV programmes, and ends with those who deliver and offer this content to users. Figure 2.1 sketches the different areas along the value chain. Open image in new window Fig. 2.1 The broadcasting value chain

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