Abstract
From Photoshop to plastic surgery there lies a transaction of reality from the virtual to the actual; from digital image manipulation to physical body sculpting, a distance for explosion. What imploded in the virtual in the form of fantasy has now returned in the form of violent corporal mutation. This is a commodification of the human body, the plastic body as such, is the perfect body that everybody achieved with Photoshop and other image manipulation software in virtual reality and that has reached the physiological body with the augmentation tools of medical technologies, The human body is now reproduced following a set of standards, measurements and beauty references to fit under one of the pre-set categories dictated by the mass culture. The result of this computed type of production is an unprecedented uniformity. Everybody looks like everybody now, in actual reality there is a set of categories that each group of people fits in exactingly. This capitalist culture industry of mass production is still triumphant today but with new, more powerful, technologies of augmentation that are employed to facilitate this corporal metamorphosis. This implies that something went wrong in the use of new technologies. Today the production of sameness is more then ever locking us towards a catastrophic image of mass-produced disfigured bodies where violence persists as the main patent of post virtual-reality image.
Highlights
The advent of image manipulation Softwares into the market in the 90s, namely Photoshop, and its wide accessibility and usability by the public marked an unprecedented hyper-real image in quality and, because of it easiness, a large quantity of images
Some other Softwares and Applications had the option to automatically modify and enhance the images without even notifying the user, and image improvement, like red-eye fixer and bright-skin garnish were becoming normal. This normalized image of the “perfect” human figure led eventually to demand that that image becomes applicable on the physical body itself, that led to plastic surgery in actual reality or augmented reality
This heed for the perfect body that originates from the pop image was depicted early in the In 90’s by the French artist Orlan as she started a series of chirurgical performances entitled “The Reincarnation of Saint-Orlan” (Orlan, n.d.) where she tried to transform her body into the perfect female body through a set of plastic surgeries that will enact the paintings of the icons of beauty created by major male artists
Summary
The advent of image manipulation Softwares into the market in the 90s, namely Photoshop, and its wide accessibility and usability by the public marked an unprecedented hyper-real image in quality and, because of it easiness, a large quantity of images. Anybody can take any image and do whatever with it, Photoshop was widely used by the public to aesthetically enhance the image of the human figure. Some other Softwares and Applications had the option to automatically modify and enhance the images without even notifying the user, and image improvement, like red-eye fixer and bright-skin garnish were becoming normal. This normalized image of the “perfect” human figure led eventually to demand that that image becomes applicable on the physical body itself, that led to plastic surgery in actual reality or augmented reality
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