Abstract

The concepts and types of fakes are considered. The principles and methods of detecting fakes and misinformation on the examples of EU countries are determined. The experience of some EU countries in the field of counterfeiting and misinformation is analyzed. The practice of some countries of the world to criminalize the dissemination of unreliable information and fakes is summarized. Measures to combat fakes and misinformation are proposed. The directions of the improvements of countering fakes in the domestic media space have been identified.

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