Abstract

In 2010, soccer scaled new heights in the archipelago nation of the Philippines, as the sport firmly re-established a following in the otherwise basketball-crazy country. The Azkals – the moniker given to the national men's soccer team – fashioned a historic achievement at the regional AFF Suzuki Cup in 2010 in generating a soccer frenzy in the Philippines, a mania labelled the ‘Azkals Fever’, which increased consciousness of the sport in the country. Based entirely on content analysis of both print and electronic literature over a two-year period (2010–2012), this paper highlights how the ‘Azkals Fever’ phenomenon has come to redefine the country's historiography. Given the lack of scholarly studies on soccer in the Philippines, this paper argues for a research agenda on the sport – a position that is in agreement with Ben-Porat's (2000) suggestion that the history of sport is very much the history of the society in which it is engulfed.

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