The Anthropology of Giving: Toward A Cultural Logic of Charity

Abstract

Modern elite charity is class-centered and exclusionary, employing charitable exchange ritual, like the primitive potlatch, for structured loss and exchange, both affirming and concealing status and power, obfuscating yet illuminating privilege. Traditional models of charitable giving are often Eurocentric and monocultural, employing a market model-based ‘exchange theory’ assuming that giving is a series of dyadic, reciprocated ‘purchases’ by donors seeking maximum utility. Looking at modern charitable giving as a ‘total social fact’ (Mauss) we can detect patterns behind elite charitable giving that make seeming relinquishment of wealth a declaration of power. Nonprofits are embedded in these dynamics as the elite gift economy expresses itself through modern charitable giving.