The acceptance of e-Learning using SEM approach: A case of IT Literacy development for PIM students

Abstract

TAM theory is applied in this research and the research is to study the factors that will lead to acceptance and participation of e-Learning system for the development of IT Literacy for Thai students. It uses the technique of SEM and the result from collecting data of 420 students found that Goodness of fit indicators which also included a chi-square value of 267.84, CMIN/ DF = 1.87, SRMR = .05, GFI = .93, TLI = .97, CFI = .97, RMSEA = .05 and HOELTER = 269. Additionally, there are 2 factors which include; Perceived usefulness (PU) and Perceived ease of use (PEOU). Both factors have positive (+) direct influence on behavioral intention (BI). Moreover, there are 3 factors including Information quality (IQ), Functionality (FL) and Accessibility (A) which have a positive (+) indirect influence on behavioral intention (BI). The BI have been determined based on (PU) perceived usefulness along with perceived ease of use (PEOU). This lead to result in a R2= .80. Therefore, the variables described earlier lead to the explanation that 80% of variance on behavioral intention (BI).