Abstract
PurposeThe aim of this paper is to identify the impact of two Canton Geneva pedagogical tools devised to sensibilise the local population to sustainable development issues.Design/methodology/approachThe survey attempts to verify individuals' awareness and opinion towards sustainable development, as well as the influence of both tools on their routines. In total, 992 people who live and work in Canton Geneva answered a questionnaire that was administered between January and February 2008.FindingsPeople feel concerned by sustainable development issues and seem to be motivated to adapt their routines to comply with its needs. However, they feel not to be sufficiently informed: experiencing either or both pedagogical tools seems to positively influence individuals' behaviours.Originality/valueThe paper provides some measures about the impact of educational driven programmes on individuals' awareness and behaviours towards sustainable development.
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