Terrorism and Global Public Relations

Abstract

Public relations strategies and activities are used by terrorists to reach their targets, as well as governments, trying to counteract recruitment and impact of attacks. This chapter reflects upon global terrorism and public relations based on earlier research and secondary data, e.g. the Global Terrorism Database. The evolution of terrorism is described and selected research about terrorism and public relations is presented in addition to a short recap of the communication history of terrorism. In the final section of the chapter some final conclusions are made, mainly supposed to increase interest for further research about terrorism and public relations.