Abstract
Edward Moxon’s half yearly accounts allow a detailed understanding of Tennyson’s early career. Sales of the 1842 Poems began to rise in about 1845, suggesting that Tennyson had started to reach a new audience. A dramatic increase in sales followed the publication of the fifth edition in 1848, aided by Moxon’s repackaging of the text. Cloth covers and mechanically produced decoration transformed the appearance of Moxon’s books in the mid-1840s. Patterns within the sales figures show that Tennyson’s fame was an important factor in creating demand from 1847, when The Princess was published. In the 1860s, Tennyson’s poetry connected with a mass readership in a way not seen since the Romantic period, Idylls of the King, Enoch Arden and A Selection from the Works of Alfred Tennyson sold in very large numbers. Tennyson’s early poetry created the conditions through which he could reach a mass audience.
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