Abstract
AbstractThe European approach to competitive intelligence differs in many respects that the North American. Below, Professor Henri Jean‐Marie Dou, who has created and led CI degree programs in French universities, most notably at the CRRM Centre Scientifique de St. Jérǒme at the Université Aix‐Marseille III, provides a perspective on how “technology watch” and competitive intelligence are taught and practiced in Europe. The author provides an overview of recent French academic efforts and discusses common European methodologies for competitive intelligence gathering and analysis, © 1997 John Wiley & Sons, Inc. © 1997 John Wiley & Sons, Inc.
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