Abstract

The relevance of this research is proved by political processes change under the influence of information and communication environment factors and technologies. This change is worth studying since it directly affects involving great mass of general public into political communication, and determines the framework of human interaction with social environment. This article analyzes the communicative resources and tools for maintaining political system legitimacy. The political system stability based on authorities’ credibility and recognition in the conditions of information pressure from media seems to be very difficult to obtain. The research rests upon the methodology of political system analysis by D. Easton and G. Almond, examining up-to-date methods of political interactions modernization. Following M. Castells, the authors acknowledge the increasing potential of network technologies in politics, and so does their role in public space. Under the influence of new information and communication tools, the horizontal hierarchy of socio-political interaction consolidates. On the other hand, information technologies facilitate individuals’ free expression and act both as the basis of action for all the participants in political process, and as the powerful resource for interactions beyond established political institutions. The article draws on crowdsourcing platforms analysis, and leads to the conclusion that there are growing opportunities for citizens to display their active position and desire to participate in public life, whether expressing support of the government or implementing their right of "feedback". Crowdsourcing projects allow participants of the political process to collaborate in solving common problems, what meets the essential parameters of society democratization.

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