Abstract
The present investigation shows the results of a study focused on the technological potential of the MiPyMes of food service in the municipality of Matamoros. The research is carried out with a quantitative approach, through a transversal design- Descriptive. A questionnaire prepared by the Latin American Administration and Business Network (Aguilar Rascón, Oscar, Posada Velázquez, Rafael, and Peña Ahumada, Nuria Beatriz: 2018) was used as an instrument, applied to 60 business owners of food services. According to the results, a use of the technologies is concluded more in personal than in commercial purposes. Currently, companies are forced to choose to seek and optimize their processes to be more efficient in the production of their products or services, as well as managing finances and improving customer relations. In order to be able to improve both the operation and reduce costs, innovation or support with technology is necessary. Of the systemic analysis in inputs (Human Resources) more weakness, in Processes in the handling of cash and not to get indebted with the institutions are the vulnerable points. In results there is little importance of the environment and CSR.
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