Abstract
This study aims at identifying the factors which influence the customers to use cab apps. Due to the continuous growth and usage of internet and smart phones the service industry has widened their services through online mobile apps. Some major factors are identified through this study and anova and chi-square are used for data analysis. It is found from the study that consumers are mostly influenced by advanced booking technology and view on multiple devices. (Key words: convenience, advanced booking, cab apps, view on multiple devices)..
Full Text 
Sign-in/Register to access full text options
Sign-in/Register to access full text options 
Paper version not known
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
