Teaching Reform of “Advertising Poster Design” Based on O2O Mode in “Internet+” Environment

Abstract

AbstractIn recent years, with the development of the Internet, the O2O model has been widely used in education and teaching. Students and parents can use the O2O platform to select online training teachers that meet their own requirements, and then the training teachers can tutor students offline. The teaching mode of “Advertising Poster Design” (APD) based on the O2O model has become a new research hotspot in the field of education technology. The purpose of this article is to study the teaching reform of “APD” based on the O2O model in the “Internet+” environment. This article first summarizes the advantages of teaching “APD” based on the O2O model, and discusses the current teaching status and existing problems of “APD”. This article puts forward the teaching reform strategy of “APD” based on the O2O model in response to the problems that arise. And through the questionnaire survey method to investigate and analyze the effectiveness of the application of the teaching model. The survey results show that: 74.88% of students and 75.42% of teachers are satisfied or satisfied with the teaching effect of the “APD” course, which has advantages.KeywordsAdvertising poster designTeaching model reformO2O education modelCurriculum reform countermeasures