Abstract
Teaching Disciplinary Writing Using Google Ngrams
Highlights
Student 7: Usage of heuristics and biases rise as Daniel Khaneman and Amos Tversky begin to popularize the field of decision-making with a focus on how heuristics are relevant to decision-making and how they can be impacted by biases
● There does not seem to be any mention of psychology in literature until the late 1800’s, which makes sense because that is when this social science received recognition
Student 18: Smith: mentions are relatively constant since he wrote the first economic text in 1776 Economics: mentions of the discipline itself did not even register until the mid 1800s and have slowly risen over time and remained roughly constant since the 1940s
Summary
Google Ngrams (which analyzes a large corpus of books) charts the frequencies of words/phrases appearing in books across a span of time. 1. Enter in specific words/phrases, preferably related to your discipline, into Google Ngrams: https://books.google.com/ngrams. Discuss patterns you notice in the frequencies of words/phrases over time. ● Both the idea of business marketing and a specific marketing plan are fairly new and have increased.
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