Task-irrelevant stimulus-reward association induces value-driven attentional capture.

Abstract

Rewards affect the deployment of visual attention in various situations. Evidence suggests that the stimulus associated with reward involuntary captures attention (value-driven attentional capture; VDAC). Recent studies report VDAC even when the reward-associated feature does not define the target (i.e., task-irrelevant). However, these studies did not conduct the test phase without reward, thus the effect may be qualitatively different from those in the previous studies. In the current study, we tested if task-irrelevant features induce VDAC even in the test phase with no reward. We used a flanker task during reward learning to create color-reward associations (training phase), and then tested the effect of color during visual search (test phase). Reward learning with no spatial uncertainty in the flanker task induced VDAC, even when reward signaling color was associated with both target and distractor (Experiments 1 and 2). In Experiment 3, a significant VDAC with a color for all letters indicated that target-distractor discrimination is not necessary for VDAC. Finally, a significant VDAC (Experiment 4) with color rectangular frames around the letters indicated binding reward-associated features to task-relevant letters is not necessary for VDAC. All these effects were obtained in the test phase without reward, thus VDAC in the current study is comparable to previous studies using target-defining features. These findings indicate that task-relevance is not a necessary condition for VDAC from reward-associated features, suggesting that reward-associated learning in VDAC is more indirect.