Table of Contents

Abstract

Abstract Auction Rule of Thumb Revenue‐Generating Tip Too Many Guests? Offer Great Prizes Garnering Event Publicity 10 Tried‐and‐True Ideas to Garner Headlines, Airtime Build Auctions on ‘What's Hot’ Annual Events It's All About the Wine at Indianapolis Zoo's Annual Fundraiser Event Environments Tiered Seating Adds Intimacy to Large Event Event Expectations How to Evaluate a First‐Time Event Attention‐Grabbing Ideas Want to Raise a Few Eyebrows Along With a Few Bucks? How a ‘Friend Raiser’ Can Turn Into a Fundraiser Make a Celebrity Connection Pre‐Publicity Media Checklist Share Ideas With Chairs Tie Events to Mission Same Event, Different Theme Post‐Event Actions Don't Overlook Post‐Event Publicity Multi‐Tasking Event Duties Committee Activities Improve Efficiency for Year's Events Professional Opinion How Many Yearly Events Can One Person Organize? Early Promotion Ideas Sell Themed Keepsakes to Bring Them Back Year After Year Use Direct Mail to Garner Auction Items Attend Other Events to Improve Your Own What Goes Into Preparing for a Home and Garden Tour? Acknowledging Social Media Supporters Branding Your Event Make Your Event Tell a Powerful Story Evaluation Procedures Bring in Fresh Faces to Generate Fresh Ideas Make Events Your Own Old Jewelry Brings New Treasure to Fundraising Event Building Event Attenance Volunteer Teams Help Get Tickets Sold Unique Ways to Publicize an Event Top Seven Trends for 2013 Events Professional Opinion Build Volunteer Numbers for Your Special Event Publicizing Your Events And Now for Something Completely Different