Abstract Make Your Meetings Count Maximize Member Feedback Five Ways to Get a Handle on Your Publications' Effectiveness Three Tips to Ensure Effective Communications Presentation Tip Test Direct Mail Materials Effective Communication Techniques How to Deal With an Argumentative Individual Special Event Preparation Four Tips for Introducing a Guest Speaker Molding Your Online Presence Student Blogs Can Be a Deciding Factor in College Choices Celebrate Special Days Include Milestones in Personalized Greetings to Members ‘On This Day’ Sites Maximizing Technology Maximize Your Message on Twitter in 140 Characters or Less New‐ and Old‐school Methods Generate Free Publicity Focus on Board Members Visual Tools Fundraising Video Connects Supporters to Their Cause Increasing Visibility Make the Most of Public Service Announcements Properly Prepare Your PSA Staff Recognition Make Sure Employee‐of‐the‐month Program Doesn't Backfire Low‐cost Ways To Recognize Employees Be a More Successful Leader Committee Provides Heads‐up to University Communications Policies Formulate and Publicize Social Media Guidelines Networking Skills How Well Do You Work the Room? SCORE Community‐oriented Events Get Fit Challenge Gives Makeover to Public's Perception Four Tips for Healthy Collaboration Map Out Presentation Planning Time Grow Your E‐mail List Plan Awards Presentations That Melt an Audience Multimedia Website Celebrates College's 150th Anniversary Audience‐specific Publications Educate Donors With Milestone Newsletters

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