Abstract

The management of the pharmacy organization is based on the competent management of the main business processes, among which the leading position is occupied by assortment planning. Many pharmaceutical workers form the structure and volume of the assortment based on the indicators of the previous period by averaging. This approach does not take into account the dynamism of the market of medicines: seasonal fluctuations in demand, changes in legislation, marketing activity of manufacturers and consumer preferences depending on it, as well as other factors. The use of a systematic approach in the formation of the assortment of pharmacy by the method of two-factor ABC- and XYZ-analysis allows you to quickly and flexibly respond to the most significant changes in the pharmaceutical market, contributing to the maintenance of liquidity, profitability and efficiency of the pharmacy. This method of analysis is applicable to various pharmacotherapeutic groups.

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