Abstract
Exploratorydata analysis is a method to summarize main characteristics of data, and also to understand data more deeply using visualization techniques. This paper focuses on defining systematic approach in the form of well-defined sequence of steps to explore data in various aspects. Every organization produces lot of data. Organization needs to analyze this data very carefully to extract hidden patterns in the data. Task Centric EDA[2]produces actionable insights as outcome to improve business process.This uses Pythonprogramming language and Jupyter Notebook for data analysis. Python is an object oriented and interactive programming language, which contains rich sets of libraries likepandas, MATplotlib, seaborn[10]etc. We have used different types of charts and various types of parameters to analyze retail dataset and to improve sales using precision marketing.
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