Swimwear longevity: A comprehensive analysis of factors affecting durability and replacement

Abstract

Swimwear has gained significant popularity as a fashion item that serves a spectrum of needs, from pure functionality to vanity. However, the production and disposal of swimwear can harm the environment. This article explores the relationship between unfulfilled needs, consumer behaviour and the role of the need-based design approach in swimwear consumption and sustainability. It identifies the various types of clothing obsolescence that also apply to swimwear and highlights the importance of designing for swimwear longevity, both in terms of physical and emotional durability. A survey was conducted among 135 female participants from Egypt to better understand local consumers’ swimwear purchasing habits and requirements. The survey results revealed various factors that affect swimwear replacement, including unfulfilled needs, quality degradation, seeking improved functionality and change in fit. The article concludes by emphasizing strategies designers can rely on to enhance swimwear longevity, such as achieving customization, visual appeal, comfort, positive emotional attachment, improved functionality, high quality, added value components and classic designs. All this is to accomplish more responsible swimwear consumption and production.