Abstract
This interdisciplinary paper researches the importance of sustainable hotel engineering and organisation of facilities for the purposes of realisation of a sustainable and responsible hospitality facility business. Considered through the interdisciplinary aspect, at the same time, it represents a research goal with the focus on the segment of youth tourists, who, as existing consumers of low-budget expenditure, are turning into DINKY, as well as the segment of conscious adult consumers in the future. The paper, through a questionnaire, researches the perception of the importance of resource management, with the implementation of innovative technologies by youth tourists’ related attitudes and experiences. The methodology is based predominantly on qualitative research methods and includes analysis and conceptual methodology and survey research methods of youth tourists’ attitudes. The quantitative research was processed by using the statistical methodology combined with techniques of creative thinking formation. The results point to the predominance of importance in which over 90% of respondents confirm the importance of sustainable initiatives and resource management with the following rank: food, water, energy, and waste management. Further analysis implies an opposite attitude where only 52.9% of participants would be willing to pay higher prices for sustainable solutions in hotels. The results and recommendations contribute to knowledge and ideas by recognizing competitiveness of hotels, which design and engineer the business system and operations with support of sustainable technologies in an interdisciplinary way. The paper also contributes to the comprehension of combined and successfully communicated economic and marketing values of sustainable innovations supported by digital technologies.
Highlights
Hotel planning, engineering and construction under the concept of sustainable development is the ultimate goal of responsible national tourism destination strategies
The results show that young people recognise the attractiveness of technologies which contribute to the hotel competitiveness according to the following rank: (1) technologies related to energy management, (2) technologies related to innovative design and arrangement, (3) technologies related to e-marketing in the hospitality business, (4) innovative theming as a special experience (5) technologies related to business process informatization in hotels, (6) innovative physical and architectural organisation (7) technologies related to virtual intelligence, (8) technologies related to virtual reality
The research is indicative in the sense of examination of levels of education of the Croatian society youth population and their preference for sustainable hospitality accommodation over traditional types
Summary
Hotel planning, engineering and construction under the concept of sustainable development is the ultimate goal of responsible national tourism destination strategies. In the past 70 or so years, due to the expansion of tourist travel and development of mass tourism, numerous hotels were constructed for accommodation of the rapidly growing number of tourists. By the development of technology and society, personal attitudes and demand trends change, and consumers become increasingly aware of their individualism, i.e. they recognise the importance of personal needs and motives. Tourism niches are differentiated [1] and, in their system, an environmental, social and economically responsible consumer is recognised who, through his tourist stay, wishes to affirm his values
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