Abstract
The purpose of this article is to explore the possibility of sustainable design in coastal areas. The objective is to deal with the global issue of marine pollution, design to verify the future possibilities of sustainable design, and provide excellent opportunities for innovation. Based on the sustainable design methodology and product-service system design concept, the article explores the actual needs of large retail businesses in coastal areas in the process of development and transformation and proposes design directions and optimization for existing problems from the three dimensions of economic benefits, ecological balance and social equity in product-service system design theory. Conclusion Through the construction of the "The seashore" case system, we provide a practical and feasible method to solve the shoreline sustainability and provide support for the future sustainable design of coastal areas based on the concept of product and service system design.
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