Abstract
The purpose of this paper is to propose a method for the optimization of raw wood for the timber construction industry that would meet the green business and sustainable development requirements within the concept of corporate social responsibility. The methodology conceptually applied the ImageJ software in the process of spruce-timber valuation using 100 log specimens according to the standard STN 480055. The impact of timber structure on the environment compared to silicate buildings was assessed via selected environmental criteria of life-cycle assessment. The methodology was applied according to the standards within the monitored phase of the life-cycle cradle to a gate based on the available environmental products declaration. The overall difference in the assortment value when using the ImageJ software as the evaluation method reached €426.68 (+6.7%). The individual construction elements creating the composition of perimeter walls of the evaluated alternatives showed a positive impact of the following indicators: global warning potential, primary energy input for production, ozone depletion potential, and photochemical ozone creation potential of the reference timber structure. The findings presented in this study clearly confirm the ecological approach toward building a wood-based structure while meeting the requirements of sustainable development.
Highlights
The business environment is currently characterized by many changes and uncertainties that can be traced back to globalization processes, new technologies, dynamic innovation processes, as well as to the issues associated with the changes in social, economic, and environmental conditions worldwide
The purpose of this paper is to propose a method for the optimization of raw wood for the timber construction industry that would meet the green business and sustainable development requirements within the concept of corporate social responsibility
The present paper focuses on a practical demonstration of using the economic and environmental elements of corporate social responsibility in the context of building timber constructions
Summary
The business environment is currently characterized by many changes and uncertainties that can be traced back to globalization processes, new technologies, dynamic innovation processes, as well as to the issues associated with the changes in social, economic, and environmental conditions worldwide. Current authors [4] have similar views on this issue They see corporate social responsibility as a voluntary activity of businesses, which is carried out in order to fulfill their own business mission, and their stakeholders’ expectations and commitments to the environment and society as a whole. The complex of a socially responsible business can be better understood through the triple bottom line (TBL) concept This concept suggests that the business operations, in respect to the social responsibility, are assessed at three levels—economic, social, and environmental. Corporate social responsibility is closely associated with the monitoring and effort to minimize the negative impacts of the business operations on the social system. These activities cover conservation of limited sources, investments into ecological technologies, energy savings, as well as producing environmentally friendly products [9]
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