Abstract
This paper presents the results of a longitudinal survey of the websites of Standard and Poor’s (S&P) 500 companies. Using impression management theory and ten organisational categories uncovered in prior research, we find that S&P 500 companies are increasing environmental sustainability efforts and have significantly promoted these efforts via their websites. There are dramatic differences among industries. Certain findings suggest that large companies are using their websites as impression management tools in order to attract and maintain a profitable customer base. The study establishes a baseline from which future measurements can be taken to assess the continued progress of large companies in incorporating and promoting sustainability. The study offers guidelines to managers for creating a web presence that emphasises environmental sustainability practices consistent with other companies in their own industries.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: International Journal of Global Environmental Issues
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
