Sustainability Concept in Ecotourism on Domestic Tourists of Generation Z

Joyo Binangun,I Dewa Gde Satrya

doi:10.47494/pbft.2021.1.26

Abstract

The purpose of this research is to find out the concept of sustainability in ecotourism in generation Z domestic tourists. The location of this research was conducted in Baluran National Park. This study uses a qualitative approach in which the data collected in the form of interviews, observation and documentation. The data analysed were the results of interviews with one expert from ecotourism, one manager from Baluran National Park, four Generation Z visitors and observations in the Baluran National Park environment. Data analysis techniques use data collection, data reduction, and coding in accordance with the themes discussed. Data collection methods use data triangulation techniques that are useful for establishing degrees of trust. The results of this study are the concept of understanding the importance of sustainability in ecotourism in generation Z domestic tourists is still lacking. There is awareness from generation Z about the importance of sustainable tourism, but there is still a lack of interest in participating in nature-based organizations because it does not attract packaging from the institution itself. In addition, there is still a lack of literacy reading among generation Z regarding natural knowledge, so Baluran National Park can create an interesting program for generation Z regarding basic understanding of nature in the form of online media

Highlights

In Academia.edu [1], to maintain sustainability of the local people's income from natural tourism, local people must pay attention to preservation and protect the tourism environment
The fact is that there are still many Indonesian people who still do not care and understand the need for environmental preservation related to conservation that is not in accordance with the environment, tourists will understand the role of forests and liars in life defenders, who spend the potential of the natural tourism environment
The researcher becomes an observer who will observe the behavior of generation Z domestic tourists in Baluran National Park

Summary

Introduction

In Academia.edu [1], to maintain sustainability of the local people's income from natural tourism, local people must pay attention to preservation and protect the tourism environment. One of the well-known tourist attractions in Indonesia is Baluran National Park in Situbondo, East Java This national park is known by the name African Van Java because it has a vast savanna field similar to Africa. This area was created as a conservation place because of the protected flora and fauna according to Indonesiabaik.id. Consistent with Santoso [2] declares the generation Z or Millennials generation was born in 1994. This generation has a high education level, diversity, and use of technology. In previous studies reported that there were significant differences in characteristics

Objectives

Methods

Discussion

Conclusion