Abstract

IF YOU CAN'T BEAT THEM, JOIN THEM. THIS is why DSM and BASF, the world's largest sellers of vitamins, are producing or planning to produce bulk vitamins in China. In the past 10 years, low-cost vitamins from China have wrecked the once-thriving European vitamin industry. Vitamins are still made in Europe and also in North America, but more and more of the nutrition supplements are made in China. New competitors emerge all the time, and recently they've been mostly in China, says Stefan Sommer, the Shanghai-based president of DSM China. We see if we can compete, and if not, if we can collaborate. DSM is seeking to spend $160 million to set up several joint ventures with North China Pharmaceutical Group (NCPG), in Shijiazhuang, a city located 175 miles southwest of Beijing. Trie money would get DSM a substantial stake, as much as 49%, in NCPG's vitamin C and vitamin B-12 operations as well as ...

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